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Dementia Australia calls for dementia prevention campaign

Wednesday, 20 November 2024
Panel at Parliamentary Friends of Dementia event in Canberra

Dementia Australia is leading a call for a national conversation on dementia and brain health to raise community awareness of dementia.

Speaking at a Parliamentary Friends of Dementia event today at Parliament House in Canberra, Dementia Australia CEO Professor Tanya Buchanan said that there is still no cure for dementia and, coupled with poor community understanding, there is an urgent need for a national conversation to raise awareness of the condition and to educate Australians on risk factors for developing dementia. 

The call for a national conversation on dementia and brain health was echoed by a panel of expert speakers, including acclaimed actor, writer, creator and producer of the new ABC program Plum Brendan Cowell, who discussed why brain health is important across the life course, the importance of protecting our brains from injury, and the ways that people can live fulfilled lives when they experience a diagnosis of cognitive impairment. 

“Dementia Australia’s research clearly shows that there has been a sustained and profoundly concerning lack of awareness and understanding about dementia in the community – with many Australians mistakenly believing dementia is a normal part of ageing,” Professor Buchanan said. 

“The lack of knowledge and understanding has substantial negative impacts on people living with dementia, their families and carers. Low awareness contributes to discrimination, stigma and isolation. Poor understanding creates barriers to timely diagnosis and to accessing ongoing medical and social care.”

At the Parliamentary Friends of Dementia event, Brendan Cowell said brain health must be prioritised in the same way we treat other health conditions.

“When other parts of our body are unwell or aching, we treat it immediately. With the brain, we often ignore signs or think we’ll deal with it later – when in reality, we need to look after it as immediately as we would an aching tooth,” Mr Cowell said. 

Dementia Australia Advisory Committee Chair Bobby Redman, who lives with dementia, said there is great work happening in some communities to combat discrimination and stigma – but we need to do more. 

“Raising awareness of dementia and educating people about what they can do to reduce their risk of dementia is of paramount importance for all Australians,” Ms Redman said.   

“This call for a national dementia and brain health campaign is all the more crucial following the release of the 2024 update of the Lancet Commission on the prevention, treatment, and care of dementia, which reports that there are fourteen modifiable risk factors which, if addressed effectively, could reduce dementia incidence by up to 45% worldwide,” Professor Buchanan said. 

“Many of these risk factors are common to other chronic conditions and so a national dementia and brain health campaign would bring added benefit for a range of chronic conditions. 

“As dementia edges closer to becoming the leading cause of death of Australians, it is crucial that we act now to focus on the brain health of the nation as well as provide more targeted, effective support to those impacted by dementia. Taking this dual approach will ensure we are working towards reducing the impact of dementia.”

Dementia Australia is the source of trusted information, education and services for the estimated more than 421,000 Australians living with dementia, and the more than 1.6 million people involved in their care. We advocate for positive change and support vital research. We are here to support people impacted by dementia, and to enable them to live as well as possible. No matter how you are impacted by dementia or who you are, we are here for you.
For support, please contact the National Dementia Helpline on 1800 100 500. An interpreter service is available. The National Dementia Helpline is funded by the Australian Government. 


Media contacts: Gabrielle Prabhu, Media & Communications Manager, 0403 177 754 or Gabrielle.Prabhu@dementia.org.au 

When talking or writing about dementia please refer to Dementia-Friendly Language Guidelines.

Note to Editors:

We request, where possible, details for the National Dementia Helpline 1800 100 500 appear alongside news stories about dementia, as these stories often prompt questions or concerns: 

If this story has prompted any questions or concerns, please call the National Dementia Helpline 1800 100 500 (24 hours, 7 days a week) or visit dementia.org.au.

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Last updated
20 November 2024